Account Quality

The quality rating, based on customer feedback over the past seven days, includes reasons like blocking your number or reporting issues.

Where to Find: Phone Numbers Tab in Meta WhatsApp Manager #

• Quality Rating Column shows:
  • Green: High quality
  • Yellow: Medium quality
  • Red: Low quality
  Improving Your Rating
  • Hover over the rating for insights into block reasons.
  • Aim to maintain a high-quality rating to unlock more features.
  • Reasons for blocking include: No longer needed, Didn’t sign up, Spam, Offensive messages, or No reason.
  NotificationsYou will receive updates via email and Meta Business Manager notifications for status changes or messaging limits updates.Status Changes
  • Connected: Normal operation within messaging limits.
  • Flagged: Low quality; if not improved in 7 days, messaging limit decreases.
  • Restricted: Reach messaging limit; no outgoing messages for 24 hours, but responses to customer-initiated messages are allowed.
  What to do when account quality is yellow or red?
• It is suggested that you don’t send any message for 7 days for quality to improve.